Brand

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Brand Basics

 

This is your go-to resource for the York Heritage visual identity. The tools and templates on this page are to help you use the brand easily and consistently.

 
 
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Primary Logo

This is York Heritage’s go-to logo for most cases. Constructed and architecturally correct; giving ode to the original logo.

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Logomark

When space is an issue, the York Heritage Logomark can be used.

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Wordmark

This is reserved for special cases where the logomark is placed somewhere on the same application.

 

Typography

Garnett Regular

Garnett Regular is the primary York Heritage typeface. It should be used for everything.

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Garnett Light

In cases where you need distinction between a title and body copy, use Garnett Light as body copy. This can be used for any longer pieces of text like in a document or brochure.

 

Colours

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Crimson + White

These are our brand colours: Crimson and White.

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Accent Colours

These accent colours are made to highlight and modernize certain elements in our brand.

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Colour Pairings & Combinations

If there is ever a case to use more than one colour, these colour combinations are chosen for max contrast and high visibility,

 

Illustrations & Pattern

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Illustrations

Our illustrations are based off the unique door and window features of our buildings.

Pattern

This brand pattern was created for decorative uses on documents and signage.

 

 

Templates